TGM BIKER OUTFIT

BUSINESS CHALLENGE:

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As a prominent player in the GCC's social fashion landscape, The Giving Movement commands widespread recognition. Their latest offering, a collection tailored for fashion connoisseurs and automotive enthusiasts, presented an intriguing opportunity. Our task required crafting a bold social media campaign that authentically channels the automotive garage's attitude and fashion trends, all while upholding the Giving Movement's brand integrity.

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NEXTSTAGE SOLUTION:

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Our team teamed up with local car experts to create the perfect backdrop, featuring classic American and JDM cars illuminated by neon lights, adding that edge that the young audience resonates with. We used a mix of engaging social media videos and top-notch photoshoots to showcase their new BIKER outfit line and introduce it to their fanbase.

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